Stage 1: Market Research & Strategy
1. Analyze consumer trends and category gaps.
2. Create data-backed launch and pricing strategies.
3. Identify the right channels for initial entry.
1. Analyze consumer trends and category gaps.
2. Create data-backed launch and pricing strategies.
3. Identify the right channels for initial entry.
1. Ensure full alignment with Indian regulations and packaging laws.
2. Professional stickering and relabeling for imported products.
3. Documentation and audit readiness for smooth clearances.
1. Streamlined cross-border movement through FTWZ operations.
2. Duty-free storage and faster turnaround times.
3. Centralized mother depot for bulk storage and flow control.
1. Modern trade, traditional trade, and e-commerce integration.
2. 10 regional warehouses for last-mile speed and reliability.
3. Partnerships with top retail chains and direct e-commerce account management.
1. Amazon Marketing & Marketplace Ads for high visibility.
2. Performance marketing across Google, Meta, and marketplaces.
3. PR campaigns and influencer collaborations for consumer awareness.
Gather & Analyze Data
1. Pull reports from global and local tools.
2. Collect internal performance and historic data.
Identify Opportunities
1. Market gaps and consumer needs.
2. Competitive weaknesses and pricing windows.
Build Strategic Playbook
1. Channel-specific go-to-market plans.
2. Category growth frameworks for each partner.
3. Clear KPIs and success metrics.
Execute Across Channels
1. Align teams across modern trade, e-commerce, D2C, and traditional trade.
2. Optimize campaigns in real time using performance data.
Track & Optimize Continuously
1. Live dashboards for sales, campaigns, and logistics.
2. Data-backed adjustments for faster growth.